The mobile e-commerce business is one of the most controversial markets in the world, where all the unicorns and the fattest e-commerce companies in their respective segments compete to outperform their competitors.
With over 206 million expected buyers purchasing products online, there is no chance that any source of friction will hinder your growth in the e-commerce universe. Most companies, which have managed to establish firm roots online, have already struggled to take the concerted approach necessary to engaging customers.
While those who are new noir in this field and are convinced to some extent to develop a mobile commerce application and have yet to determine the key steps and decisions required to successfully build, launch and grow a mobile commerce business with much money, this due diligence is for you.
# 1 Choose the perfect ecommerce platform
Do your homework before heading to the mobile commerce app development company and find the right e-commerce platform. Here are some of the top ecommerce platforms you can choose from:
• Magento: Magento is the world’s most flexible commerce platform that allows you to offer almost everything an e-commerce site would need to showcase products, transact online, offer customer service, and run all your backend processes efficiently. Some of the key features of Magento eCommerce are user dashboards, inventory management, advanced shipping and vendor management, enables product bundling, built-in cross-sell and top-sell capabilities, CMS option, newsletters and much more.
• OpenCart: The OpenCart Marketplace is a PHP-based open source online e-commerce solution featuring over 13000 modules and themes to drive, grow and expand your business. You can find beautiful themes for almost any industry, service integrations, payment providers, shipping methods, social media, marketing, accounting, reporting, sales, and language packs.
• Shopify: Shopify has it all in terms of easy setup, with a helpful dashboard area for quickly adding products, customizing the look of your site, and more.
• Woo Commerce: WooCommerce gives store owners the control to sell anything, anywhere. Beautifully. Additionally, it provides a strong and robust framework for developers that is extensible, adaptable, and open source, giving them the freedom to create a beautiful online store.
# 2 Simple and fast admin panel
The admin panel acts as the most fundamental element for an e-commerce website, as the controllers for managing the front-end of the website are located on the back-end and the admin panel plays the same role. It allows you to manage and control your data such as products, emails, inventory, promo codes, payment status, methods, and much more.
So, before choosing an ecommerce platform, make sure to demo on the platforms mentioned above and check if you can handle the backend smoothly, and there is nothing to confuse you and make your job even more. complicated.
Also, make sure you can:
• Easily load products in large volumes.
• You can offer discounts, flash sales, show special offers and promotional codes.
• View, add, edit, and delete email users.
• Enable / disable product tags, wish list, third party prices, ratings and reviews.
# 3 Be prepared with the flow of applications
Since you are ready for mobile ecommerce development, you should have a clear idea of how your application process will run. Don’t worry, it never means you have to have a deep understanding of each screen, but being prepared with a basic idea of the application flow helps the development company identify its requirements.
As a general rule, keep the following points in mind:
• Making user registration as easy as cake, as allowing users to register via social media is the most obvious solution.
• Strictly do not uphold the mandatory registration process. Research reveals that 23% of purchases are abandoned due to the tedious registration process.
• Keep the process simple, human-centered, reducing the number of screens your customer has to go through. Just like you can take advantage of one-page verification, it reduces the chances of mood swings and prompts customers to quickly access the checkout section.
• Provide more than one payment method, including PayPal, Apple Pay, and Android Pay.
# 4 Support and maintenance of your e-commerce application
Make sure your eCommerce development company supports you at every unsolicited moment, such as when payment stops working, when the server is overloaded on special occasions or when traffic exceeds the average number of days, or when your mobile store stops. to function. Providing you with the future updates and getting you out of such dilemmas should be your first priority.
# 5 Mobile App Marketing
Mobile marketing is a surefire part of the equation – you have to let people know about your app. It is essential to show your customer all the benefits of becoming a user of your application. In this way, you can reach, attract and engage customers with your mobile commerce application.
Does your mobile commerce development company offer a complete package that includes mobile app marketing?
Efficiency is smart laziness. Do your homework before going to the mobile app development agency picking up your great idea. Things become simple and understandable for both parties. All the best.
