As you may know, if you follow me, I am interested in unique fundraising ideas that help you grow and develop the sustainability of your organization. I’m also a fan of organizations that continually look for different ways to raise money because those are the ones that understand that different donors need different approaches to support the cause. In addition, donors and supporters do not want to receive an endless series of redundant appeals asking for money.
I recently came across a platform that allows you and your donors to round up your change for philanthropy and it caught my eye.
The company is called Donate your change. They have a bold goal to help organizations raise $1 billion over the next three years for social good. Who knows? Perhaps you can be one of the groups that are part of their history.
What is Donate your Change?
The company has developed a web-based fundraising app that makes it easy for your supporters and donors to give your nonprofit, school, church, or group change every time they shop.
The idea is simple. When a donor purchases with a debit or debit card that is linked to the Done Your Change app, the purchase is rounded up to the nearest dollar. The difference between what the person spent and the nearest dollar goes to their designated charity.
That’s it. Sweet and simple.
Micro donations for charity
The app is a micro-donating platform and is a great opportunity for schools, nonprofits, churches, and others. We know that we live in a world where people want tranquility and comfort. Microdonations are an opportunity for you to receive fundraising dollars from your supporters in a simple way that your donors don’t have to think long about once they’ve linked their debit and credit cards to Donate Your Change.
How does Donate Your Change work?
If you are a non-profit organization that is associated with Done Your Change, please reach out to your donors and supporters and let them know that your organization participates in the Done Your Change Program. We all know that cross-channel marketing and promotion is crucial to success, so it’s important to send emails and information to your prospects letting them know how easy the program is for them.
- Followers download the app, which is free to them and takes about 5 minutes to set up.
- They link their cards, which are encrypted for financial security, and then go shopping.
- The rounding change goes to your organization as an approved receiving group.
- Your nonprofit organization pays a license fee for the software, which is deducted from the proceeds of the money you donate.
A simple solution
Everyone’s busy, so the Donate Your Change app gives you and your supporters the opportunity to raise money for your cause without thinking too much. It’s one of those great “set it and forget it” tech tools that are redefining the way we live, work and support charitable causes.
