Even the best internet marketing company will tell you that a blog without images is like having a meal without dessert. A blog is simply not complete without images. Plus, images count as content, too, and having an effective approach to images can do a lot more to your content marketing efforts than simply make blog posts look full and eye-catching. Blogging these days has become more than just a writer-focused activity. Blogging now includes skills in writing, visual art, and marketing. For some lucky ones, they may possess all three skill sets, while some will need to collaborate with other experts to build a team. Either way, all three skills are already necessary for a full blog: a writer will present the topic text; the artist contributes images to make the post eye-catching, eye-catching, and more effective in getting the message across; the marketer is responsible for getting people to read the finished work.

Much has been said about content marketing and writing on topics that will appeal to readers. So now we need to move on to making sure the images are properly cared for and effective like the rest of the blog efforts. Here are some points to consider regarding images on blogs:

* All photos are good.

Even the dullest stock photo would be better than no photo at all on a blog. Stock photos aren’t necessarily the kind of stuff you want to share via social media (eg, pin them to your Pinterest accounts), but they can at least hold your reader’s interest long enough to consider reading. the rest of your blog post. . Unfortunately, there’s also the point of images acting as breaks in very long text, so even if you use the dullest image, it at least serves its purpose of allowing the reader to rest their eyes for a second before moving on. to the next. paragraph.

* Images as headlines

Additionally, images can also serve as headlines. The headline or, in this case, the image, is what will first capture the reader’s attention. As important as having an attention-grabbing headline is to pique your readers’ curiosity, a good image will fuel their interest in your content. However, since search engines cannot read images, it would be wise to put a caption every time you post an image.

* Images aren’t just for Pinterest

While it’s true that blogs with images get shared a lot on Pinterest, you should also keep in mind that items that are shared frequently on Google+ and Facebook are the ones with the most effective images. Also, links to posts that have high-quality images tend to get more clicks than links that don’t have attention-grabbing images. This should make the job easier for the blog marketing.

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